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Omniture alternatives

Paid 27 alternatives

Omniture (currently known as Adobe Analytics) is a useful tool for marketers and enables them to benchmark information from the web. It tracks webpage traffic by using Adobe System to gain insights on data. The best feature is that the solution takes hard-to-read data and converts it into a report, resulting in time-saving and gaining an edge over others in the market.

The provided information helps you to check the number of people that have visited your website and their location. Omniture is the perfect fit for organizations with a large number of employees due to the higher cost. This shouldn’t repel anyone from investing in it as it has many features under its belt. One of the benefits is that it can easily calculate the actions of consumers to assist businesses in getting great information that can boost revenue.

Ranked alternatives

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SEOmozPaid
SEOmoz (currently known as Moz) is the best-in-class tool that should be used by every marketer in their strategies to attract success. Usually, web analytics and online marketing consume significant time, but with this tool, individuals can boost their revenue while not having to spend extra time and effort. The solution is packed with a keyword explorer that provides you with meaningful information on keywords and metrics that are hard to find and most often concealed.
Those that are starting out with online marketing and analytics for the first time can use SEOmoz capabilities and extensive resources to learn instantly. The built-in Moz Content feature also has a plus point of Website audits, and it also assists in finding suitable topics or authors to post about. You can also track progress as you begin to grow and report wins to clients without hassle.
SEOmoz alternatives
2
OneStatPaid
OneStat is the provider of top-notch Real-time Intelligence Web Analytics and should be preferred over other services due to being easy to use, free customer support, a pricing model that is hard to beat, and an independent third-party solution. The offered advanced web analytics are designed exclusively to help executives, online marketers, and webmasters. You can enhance the visitor experience as well as ROI and online sales of your online marketing campaigns and share information throughout the business.
It also provides professional web analytics, which is best for webmasters and marketers and lets them monitor behaviors of traffic, online sales and marketing campaigns, and search engines. Besides these services, OneStat also offers Server and Website Monitoring that you can invest in to decrease costly downtime and retain customers and visitors.
OneStat alternatives
3
Serpstat.comPaid
Serpstat.com is a prominent SEO management platform that provides you with various tools for Competitor Analysis, Backlinks Analysis, Keyword Research, Rank Tracking, Site Audit, Page Audit, and more. It is the best resource for professionals and offers many benefits for SMB and Enterprise, Digital Marketing Agencies, and In-house SEO Teams.
By using its Keyword Research Tool, you can analyze keywords and trends seasonality, search all keyword options, suggestions, and similar keywords, and find niche leaders through keywords and by their ad examples. All of this is made possible thanks to the platform’s huge keyword database, which assists in gathering semantics for sit with multiple indicators like keyword difficulty, volume, competition, and popularity.
Another advantage is that Serpstat.com is capable of examining hundreds of thousands of core keywords and a list of domains by utilizing 18 metrics. Additionally, you can compare data on any of the desired five search databases simultaneously, analyze the SEO of the subdomains of your site, and check if competitors are working with dropped domains with a complete link profile.
Serpstat.com alternatives
4
RankinityPaid
Rankinity is a powerful and easy-to-use keyword rank checker that you use to find your organic ranking in the Google Search Engine. It performs its duties by assisting you in finding the keywords that are contributing to your website’s ranking. After results have been obtained, you can enhance the position of the keywords to boost the organic traffic, resulting in a better effect on your SEO.
Rankinity is certainly one of the best tools for Rank Tracking, Visibility Analysis, and Competition Analysis. It has infrastructure capable of checking positions ranging from one to millions of keywords. It supports checking websites in various search engines like Bing, Google, and Google Maps. Before searching, the individual has the choice to search by city and country. Marketers can evaluate the positions manually or based on the schedule, first day of each month, or on any day of the week.
With Visibility analysis, users can determine their promotion steps via one indicator of website visibility by all keywords simultaneously, and divide the keywords into groups, and monitor the visibility of the separate pages of the site. Other key features of Rankinity include an Affiliate link, White label, and Rankinity API.
Rankinity alternatives
5
Yandex MetricaFree
Yandex Metrica is an All-In-One Web Analytics platform that provides a great many features ranging from traffic trends to mouse movements, providing you with better knowledge about your online audience. It offers powerful Traffic control that makes it easy to implement simple attribution models, manage bot traffic, and filter out spam. Use the comprehensive user data, which contains detailed information on adblocker usage.
Define a maximum of 200 goals for each site, and merge eCommerce data and monitor custom events without hassle. Your data is kept up to date in real-time and isn’t reduced, plus sampling is user-controlled. The best feature is that you can check heat form analytics reports, session recordings, and heat maps with great ease. Find the parts that weaken the traffic and the ones that strengthen it.
Discover the exact place where users lose interest and examine how people go about filing for and view each field’s success rate. The platform has an Intuitive Dashboard, enabling you to pin all key metrics there. The metrics are shown in the form of a reporting widget, and here you can choose the audience segment, date range, and graph type. Other features include Tailored Reports according to the task, Full ownership over data, Session Replay, and Hassle-free usage.
Yandex Metrica alternatives
6
Baidu AnalyticsFree
Baidu Analytics offers highly useful website statistics without requiring any fees in return for this service. It gives users the opportunity to access several reports about the users visiting their websites, such as viewed content, location of visitors, heat map report, user demographics, and more. Webmasters will appreciate the fact that Baidu Analytics can be easily implemented by adding a mini javaScript snippet with Baidu Account number in either the top or bottom section of each page.
One of the major features is Page Tracking which provides a list of pages that should and shouldn’t be tracked. The service is designed to track each and every user on a site, but the webmaster can easily change this by removing groups of users via the Drupal role. Users can be tracked based on data by using a raw technique called segmentation. Additional Features offered by Baidu Analytics include Link tracking, Search, Custom Variables, Advanced settings, Cache tracking code, and Custom code snippets.
Baidu Analytics alternatives
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Google AnalyticsPaid
Google Analytics is a freemium web service that provides statistics for website owners using Google Adword, Google AdSense, and Google Webmaster tools. With this tool’s help, web owners can access the data on their website regarding visitor location, time spent on site, page visited, monitoring system, browser used, Internet speed of visitor, etc.
There is one limitation over using Google Analytics, and that is its availability for the Google AdSense and Adwords users only. That limitation makes Google Analytics a minimal analytic and visitor tracking platform. Google Analytics will allow you to get a better insight into your website about how it is performing.
You can get results across all of your websites, apps, and even offline channels as well. It will make you able to get the behavior of your visitors in real-time. Among a lot of features and advantages, the major one of Google Analytics is that it will help you improve your engagement.
Google Analytics alternatives
8
StatCounterPaid
StatCounter is a free web-based invisible web tracker and web traffic monitoring platform that displays the number of new and returning visitors on your website in real-time. Embedding the script of StatCounter is very easy, and creating an account with StatCounter is simple too.
One of the most significant advantages of using for checking the hit counter is that it is a highly configurable web tracker that makes its users able to get the detailed web stats in real-time. If you are looking for a highly professional stat counter to monitor the real-time activity of the visitors of your website, then here is the StatCounter that will make you able to track each visitor along with its operations in real-time.
It is effortless to start working with StatCounter that requires only a three-step installation. First, create an account and customize or chose invisible tracking and then paste the code into your website. Right after the installation of the system, you will be able immediately to view the stats of every next visitor visiting your website. All site stat will be real-time, and there will be no delay at all.
StatCounter alternatives
9
HistatsPaid
Histats.com is a real-time visitor’s stat telling platform that makes the website owners able to check the real-time traffic on their websites. The users of Histats.com can even monitor the activities of their users by checking the duration on site, article view by the visitors, tag, or keyword, if any used by to approach a specific article on the site.
Histats.com is a way to know about the behavior of the visitors and then create the content accordingly. It support graphical, chart, and text-based reports system. In a chart and graph mode, the users of Histats.com can check for the new visitors, total visitors and page visited in a day.
In the same manner, they can also check for the number of visitors on any specific article by filtering through visits according to title and according to link. It also displays the number of visitors currently on your website and the average stay on the site. It is effortless, like 1, 2, and 3.
Create an account with Histats.com by providing the link to your website. You will be provided with a simple code that you are required to paste into the analytic section of your site, and you will immediately start getting the information of the visitor.
Histats alternatives
10
AFSAnalyticsPaid
AFSAnalytics.com is an advanced level of stat teller because of the features that it delivers to its users. Telling about the new visitors, total visitors and the number of pages visited is a common service being provided by the most of the web track and visitor tracking tools.
But what make the AFSAnalytics.com special one is that it allows the users to get the location, IP address and even the system being used by the visitor. AFSAnalytics.com is not about telling the number of visitors and behavior of visitor only.
It is about providing you each and every information of your user so that could plan and manage the content of the articles as per the requirements of the visitors. In that’s way, you can ensure the high traffic and permanent engagement of visitors at your website.
Chart, graphs and text based reports all are supported by the AFS Analytics. You can also check for the sources from where the visitors are coming. This will make you able to plan even at the search engine levels as well.
AFS Analytics also support for the visitors coming from social media channels. In short, you will be provided with all those resources that will make you able to track the performance of your visitors on your website.
AFSAnalytics alternatives
11
PiwikPaid
Piwik is a free and open-source web analytics tool that provides detailed reports on your website regarding its visitors, search engine used, keywords used, page visited, files downloaded, and many more. Apart from the report system, its users can save notes and attach them to any previous date.
Its multiple features, such as transitions, goals, e-commerce, page overlay, row evolution, and custom variables, give users the best way of organizing their marketing strategy. In addition to custom features, many customizable and directly features related to web traffic such as privacy options, scheduled reports, log importing, the API, and the mobile app are also being provided by Piwik.
The main advantage of using Piwik is that it is an entirely open-source analytics platform that works beyond the simple analytic platform. It is a wholly free analytic platform that requires no cost at all at any stage. It is designed for marketplaces, developers, hosting providers, and customer service based websites.
Piwik alternatives
12
WoopraPaid
Woopra is a real-time commercial customer analytics service for marketing designed to assist organizations in optimizing customers’ behavior by providing data on individual website visitors and aggregate analytics reports of all visitors. Besides giving reports, it also provides a comprehensive profile for every single user in real-time.
Reporting like segmentation, funnels, retention, and much more are part of its features. You can integrate Woopra with multiple tools like pipedrive, WordPress, MySQL, HubSpot, Marketo, box, etc. To be smart in an online world, you required to be now about the intelligence of your visitors.
Woopra will tell you to know about the preferences and all types of behavior of your users. What makes the Woopra special one is that it can be used for tracking the visitors’ performance on apps and even emails as well.
You will be able to get a pulse on every customer interaction by way of accessing customer profiles, real-time analytics, and personalization. In the customer profile area, you will get the data and track the activity of your visitors in real-time. Then there is analytics from where you can access the customizable analytics. Woopra is a highly personalized analytic platform that makes you able to automate data-driven actions.
Woopra alternatives
13
ClickyPaid
Clicky is a web analytics tool, which provides real-time data of visitors. Everything which you think necessary for web marketing will be surely available on this platform. Clicky allows you to see individual visitors and every action they perform on your site, their usernames, and email addresses.
Heatmaps feature is a unique feature of the Clicky, which provides you the data of those visitors who completed a specific goal. Its on-site analytics widget allows you to see how many visitors are on your site and how many on the page you are currently viewing. It also alerts you in case of your sites go offline so that you can take necessary steps immediately.
From analytics to marketing, Clicky provides the all necessary tools to the users. Check out some stunning features of this real-time web analytics platform that are everything in real-time, in-depth detail of all activities, detail of individual visitors and their actions, availability of Heatmaps, on-site analytic platform, and uptime monitoring system.
In addition to the web analytics system, Clicky also delivers the powerful and flexible API for twitter analytics, Google search engine rankings, video analytics, bounce rate, HTTPS tracking, and much more. Clicky will always deliver you the best possible tracking options.
Clicky alternatives
14
Open Web AnalyticsPaid
Open Web Analytics is a modern level analytic solution that delivers tools to make you able to track and analyze the activities of your visitors on your websites and even applications.
It is a multifunctional analytic tool that you can use to track and analyze the behavior of visitors. OWA is open-source web analytics, which means that anyone can install and run it on their host. Significant new features that are integrated into its latest version and provides you to set the five custom properties of your customers regarding page views, sessions, clicks, action, events, etc.
Segmentation, live view, the result set filtering, lots more metric and dimension combinations, IP address exclusion, IP address anonymization, and many more features will surely do your marketing as you have in mind. Open Web Analytics is the provider of default and customizable features. It is a simple yet powerful way to know about the behavior and intelligence level of your visitors.
Open Web Analytics alternatives
15
MouseflowPaid
Like its name Mouseflow, it is a platform that makes the users able to track mouse clicks and movements of the visitors’ website. Mouseflow is a web analytics platform that provides you the behavior of visitors towards your website. Everything performed by visitors like what they read, which post they are interested in, movement of the mouse, and many more are available on fingers. It is one of the best analytical tools that will make you able to increase sales and boost conversions.
This simple web analytic tool gives you plenty of statistics and features and figures out how intuitive your site feels on the whole. Deloitte, The Weather Channel, LexisNexis, GreenPeace, sears, Phone.com, INTUIT, etc., are customers of this analytic web service. If you are looking for a professional level of analytic tool for your serious marketing projects, then Mouseflow is best for that purpose that allows you to understand visitors, their behavior, and intelligence level and take appropriate action like never before.
Heatmaps that are regarded as essential elements of analytical tools are the parts of Mouseflow. Mouseflow is a paid analytical platform. The three commercial plans by Mouseflow are Mouseflow Starter, Mouseflow Growth, and Mouseflow Pro. These are available against per month prices of $24, $79, and $299, respectively.
Mouseflow alternatives
17
PtenginePaid
Ptengine is web analytics and heat map tool for the webmaster and digital market managers to view how their website is doing on the internet world. If you want a simple and easy to use web analytic platform that makes you able to see the performance of your website in a user-friendly display environment, then Ptengine is among simple yet powerful web analytic platforms.
Ptengine is a way to improve the performance of your website by examining the taste and behavior of visitors on your site. By using the Ptengine, you will be able to get the essential information about the visitors about page visit, clicked, time of entry and exist, tag or keyword used, and a lot of others.
The Heatmaps system of Ptengine will make you able to understand the intelligence level of visitors about what they do on the web pages. From stunning click to scroll, you can get the complete information by way of Heatmaps.
Ptengine is available in four options, Lite, Startup, and Growth. The free one is a hundred percent free with limited features. Per month prices of the remaining three are $7, $39, and $79, respectively.
Ptengine alternatives
18
Plumb5Paid
Plumb5 is a real-time end-to-end customer-centric digital analytical & marketing automation utility system helping marketers to generate more leads using automated tools. It allows you to pin out intent-based targeting and personalization by involving with web audiences at high time. It is an inventive and a state of the art utility for today’s reach.
Some main advantages of using Plumb5 are the helping tools that offer in the shape of gathering data at a centralized place, web analytics platform, scheduling of meeting, and much more in real-time. Today thousands of web masters and web owners are using Plumb5 because of the highly advanced services delivered by the Plumb5.
Some main highlighted features and functions of Plumb5 are visitor analytics, personalization, content measurement, chat, mail campaigns, lead management, communities, social search, unified profiles, and much more.
The automation system of Plumb5 makes users able to process the data, improve the results, and reduce the time. Before going to the premium version of Plumb5, the users can go for a fifteen-day free trial to explore the features of the Plumb5 in advance.
Plumb5 alternatives
19
SurvicatePaid
Survicate is a marketing SaaS tool that allows you to find out your prospects, main points, and requirements with onsite surveys. The service enables you to understand what your visitors want and what’s preventing them from achieving it. Survicate uncovers friction points and objections at various levels of the buying process.
Survicate is a highly advanced way to collect the feedback of your visitors in the shape of monitoring their activities on your website. It is a way to discover more about their visitors by knowing what they do on your website.
Survicate feature includes survey invitation, message screen, targeting, report analytics, reporting module, reporting API, email reports, CSV exports, and much more. The integration system of Survicate makes it a universal level of web analytics tool.
It is fully compatible with Google Analytics, HubSpot, Intercom, Woopra, and various other web analytics and reporting tools. Moreover, Survicate is a highly customizable web analytical platform that allows users to configure the analytic part to the requirement of their websites.
Survicate alternatives
20
A1WebStatsPaid
A1WebStats is a web analytics and lead identification platform that will enable you to check for the stat of visitors on your website. It is an analytics utility giving information for each web visitor, including the company, which pages they looked at, and other such stuff.
This service comes with link popularity tracking, online advertising tracking, page views, referral source tracking, reporting & statistics, activity by a search engine, average time viewed, keyword tracking, and much more. A1WebStats is a leading identification platform for large businesses and brands to check for the visitors’ behavior on their websites and against their digital media campaign.
It is effortless to install the A1WebStats on the website and get the real-time behavior of visitors on the site. If you want to know about which companies are visiting your website or want to get more from the product website or wish to assist the deciphering website visitors’ data, then here are the A1WebStats that will help you in all these sections.
A1WebStats alternatives
21
BiziblePaid
Bizible is a system that lets companies to efficiently track offline revenue back to the accurate online marketing source so that they can easily monitor and optimize marketing by ROI in Salesforce. It includes features such as online advertising tracking, page views, referral source tracking, reporting & statistics, activity by a search engine, conversion tracking, and much more.
Bizible analytical tools are based on the behavior of the general visitors, and it makes it possible and simple for its users to get real-time information about visitors comprehensively. This platform unifies the visitors’ behavior and advertising data and allows the users to increase the chances of success of marketing investment.
Search, advertising, content, social, and offline are some essential factors Bizible consists of the solutions of which. No doubt, it is designed for marketing and advertisement purposes. Still, the content section of the Bizible allows users to know about the visitor’s performance on PR, blog, website, referral, and emails. These features collectively make the Bizible a multifunctional analytical platform.
Bizible alternatives
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MixpanelPaid
Mixpanel is an analytics solution deployed for both web and mobile. It delivers reliable and accurate customer behavior analytics for mobile applications. The solution takes a different approach to measuring and analyzing the action or step taken by people who enter your system or application. It was designed and developed to enable organizations and companies, regardless of size, to monitor and effectively analyze user behavior.
Mixpanel has millions of users around the world who can use it to analyze their commercial projects. The best thing about this platform is that it offers a simple and straightforward interface that allows you to drill in and discover how people behave within your application and give you a closer look at how they use it and provides insight on how to further improve your system.
Mixpanel is also known as an event-centric platform where tracking does not mean recording and assessing page views and click. To make it better than others, it also includes core features such as push notification, customer engagement, auto track, annotations, visual coding, bookmark, and much more. Like the other similar conversion and rate optimization solutions, it also has multiple SMB and enterprise plans. Each one has its own cost and core benefits.
Mixpanel alternatives
23
App AnniePaid
App Annie is the world’s leading platform that delivers the most trusted application data and actionable insights for your business to succeed in mobile through the only data platform that supports the entire app lifecycle. It is combined with unparalleled service and support. App Annie is an excellent platform that helps you to create winning mobile strategies that are entirely different from competitors. It is also known as an engaging platform that drives user engagement, increases retention, and effectively targets your audience by better understanding their interests and behavior.
Compared to all the other similar systems, it has a set of tools that attract more audiences around the world. The most exciting thing about this solution is that it has a powerful dashboard where you can access all features and add more functionalities without any limitations. App Annie includes core features such as unmatched data accuracy, global support, industry-standard, different price plans, and much more.
App Annie alternatives
24
IBM Watson AnalyticsPaid
IBM Watson Analytics is a Data Visualization Software for discovering patterns and insights in your data. The solution guides you through discovery and automates the predictive analysis and related cognitive processes that come afterward.
It offers a natural language processing capability that allows you to interact with your data as you are having a conversation with it. As such, you can extract an answer from structured and unstructured information with ease.
Unlike all the other data visualization software, it also has a list of advanced tools that help you manage your data and find the factor affecting your business. Rather than presenting data in the standard text format, the solution lets you arrange them in a more visually engaging manner.
You can do it by employing any one of the pre-ready templates and customizing it further for your report’s structure. This way, you can quickly get your point across to your people through the more exciting and digestible method. IBM Watson Analytics also has lots of exciting things that make it more interesting.
IBM Watson Analytics alternatives
25
ExagoPaid
Exago is an advanced self-service BI (business intelligence) solution loaded with all the major features such as ad-hoc reporting and analysis, data management and customizable dashboards, etc. It is a robust solution that also comes with interactive data visualization that makes it easy to use even for non-technical business users.
The best thing about this solution is that it is totally web-based and provides users with absolute control over the entirety of the lifecycle of the reporting. It also offers complete functionality and not require downloads or any plug-ins to operate. With Exago BI, users can easily create and manage different kinds of reports with advanced features.
From charts to maps and crosstabs, it makes business intelligence processes accurate, easy, and fast. For users who prefer to stick with conventional reports, this BI solution also provides a very familiar, Excel-like design grid that also has comes with all the modern functionality like the Formula Editor, Charts, Maps, and Conditional Formatting.
This makes it simple to work with complicated tables with Exago’s Crosstab Wizard feature that enables users to create tables according to their preferences. Express reports, standard reports, dashboard design, templates, and mobile device support these are a key feature of the solution.
Exago alternatives
26
IBM CoremetricsPaid
IBM Coremetrics (Now known as Digital Analytics) is a popular source for companies looking for web analytics and marketing optimization. It is packed with state-of-the-art analytics, which provides firms with a competitive edge over their rivals as well as comparative benchmarks, which proves helpful in the long run. You can progress from insight to personalized marketing action in no time at all, thanks to the pre-included digital journeys across marketing channels and touchpoints.
One of the benefits is intuitive reporting that offers insights by enabling you to enhance your social, web, and mobile channels with flexible benchmarks and web analytics dashboards. Use the full capabilities of real-time analytics without paying for extra charges. Eliminate barriers for increasing from analytics to action to boost revenue by finding a target audience with relevant content on digital platforms.
IBM Coremetrics alternatives
27
UnamoPaid
Unamo (formerly known as Positionly) is a startup that provides Search engine ranking services, enabling users to closely follow changes in daily keywords ranking, determine their position against competitors, evaluate SEO performance, and enhance their website ranking in multiple search engines. It simplifies the task of monitoring the websites of its users and calculating their SEO performance.
Its aim is to make everything simple for all levels of users by offering them an SEO tool that they can manage and work with without hassle. Due to this reason, all the barriers have been eliminated, and only those things that are important for clients are left untouched. Unamo uses the latest web technologies that are compatible with several mobile platforms like Android and iOS.
Unamo alternatives
28
TwitalyzerFreemium
Twitalyzer is a simple yet powerful analytics solution designed for people who use Twitter often. It works by scanning your Twitter and network activity and after that provides you with a massive amount of metrics that can be used by you to achieve goals on Twitter. Organizations can get the tool to obtain a full view of their activity, and on the plus side, it performs Twitter analysis at a high success rate which makes it a must for everyone.
It comes with an intuitive dashboard that displays 20 core metrics, including followers, impact, and velocity. The Impact measure helps you get information on important figures like the number of followers, unique mentions and tweets, and other factors. The signal measure, on the other hand, shows the value of tweets and checks the frequency of mentions and links in your tweets.
Twitalyzer alternatives