Opticks alternatives

Ranked alternatives

1. 1
   
   ClickCeasePaid

   ClickCease is a software solution developed to detect and subsequently stop click and ad fraud – something currently happening on an industry-wide scale. It can be used by online publishers, ad networks, agencies, and advertisers to protect against fraudulent traffic on their sites. It is a proprietary solution developed by ClickDefence Ltd, a tech startup based in London, UK. It is an ad and clicks fraud detection and protection software that prevents advertisers from spending money on fraudulent clicks or impressions and publishers from earning money for the display of fraudulent ads.

   Fraudulent traffic is generated by bots, malware, hacked computers, click farms, and other means that can result in wasted spend on fake traffic, de-valued impressions, losses in media spend, and lower advertising effectiveness for advertisers. It uses a set of advanced algorithms which are designed to detect and prevent click and impression frauds. It also provides detailed reports with ad spendings, impressions, clicks and also compares the data with historical data to figure out if there is any suspicious activity.

   ClickCease alternatives
2. 2
   
   ClixtellPaid

   Clixtell is a fraud detection and protection software that protects businesses from low-quality traffic, click fraud and ad fraud. Its proprietary technology tracks multiple data points such as user behavior, device type, and geolocation in order to determine the quality of traffic. If a user or a network engages in suspicious activity, it will help to shut down. Its proprietary machine learning algorithms allow advertisers and publishers to catch ad fraud and click fraud before it happens, and the system provides the transparency needed to prove a campaign is legitimate.

   Its mission is to help publishers fight ad fraud and protect their content from being stolen by advertisers. It is a SaaS platform that saves time and resources by real-time blocking of nonhuman traffic. Its ad fraud technology includes pre-bid fraud prevention modules, post-bid detection, ongoing performance monitoring, and real-time bot detection. It is a technical solution for agencies, ad platforms, networks, and SSPs. It analyses over 100 billion events per day and can detect thousands of different types of fraud.

   Clixtell alternatives
3. 4
   
   SingularFreemium

   Singular is a versatile, digitally based tool specially designed to protect people from ad fraud. It is also effective against click fraud. It is capable of detecting such threats as malware, phishing attacks, and other security vulnerabilities. The application also identifies if the ecosystem being analyzed is infected with any type of spyware or adware. It uses patent-pending technology to stop bots from stealing money from advertisers.

   Singular is a software company founded to help companies to fight against fraudsters and scammers online. It is also planning to extend its services to look for brand abuse and digital programmatic abuse. Its software can detect various fraud types that include ad fraud, click fraud, brand abuse, content abuse, domain spoofing, and programmatic abuse in real-time. It uses a machine-learning algorithm to identify fraudulent activity.

   Singular alternatives
4. 5
   
   Kochava Marketers Operating SystemFreemium

   Kochava Marketers Operating System is a technology company that has revolutionized mobile app advertising by providing a complete and transparent view of the entire landscape to advertisers and end-users. It provides actionable intelligence for marketers and brands to solve problems, identify opportunities and manage risk in the programmatic digital advertising ecosystem. It is a comprehensive solution built to solve problems and help you identify opportunities in your digital advertising campaigns.

   It is an operating system for your marketing money. It gives you full visibility into every click and impression from your advertising campaigns, so you can have control of your marketing dollars and make better-informed decisions. It allows agencies to make informed decisions on where to invest their marketing dollars and also provides a layer of protection against ad fraud and click fraud. If you are looking for an advertising tool that detects and prevents fraud in real-time, then it’s the best choice for you.

   Kochava Marketers Operating System alternatives
5. 7
   
   AdTectorPaid

   AdTector is a real-time software solution to detect and prevent ad fraud and click fraud. It is a fraud detection system for online advertising. It uses artificial intelligence to detect ad fraud and prevent ad fraud from affecting your campaign. Artificial intelligence and behavior analysis is used to gauge users’ activity on a website, flag potential threats, and block transactions. It is a breakthrough software that detects and protects against ad fraud, both on-demand and in real-time, across the web, mobile, and video.

   It is a complete solution for monetized media channels such as search, contextual, display, social media, and mobile. It detects nonhuman clicks and user abuse by using smart algorithms and anomalies detection techniques as well as sophisticated statistical models. Its web crawler scours millions of web pages on a daily basis and stores content, surfing behavior, and related data in a database. Its algorithm analyzes the information to identify suspicious traffic (bot) patterns, both from the back-end domain side and from the front-end page side.

   AdTector alternatives
6. 8
   
   ADWARYPaid

   ADWARY is ad fraud and clicks fraud detection and protection solution for publishers. It works by monitoring impressions, clicks, and conversions on your website, generating unique stats, and flagging suspicious activity via its easy-to-use dashboard. It is designed to be installed in less than half an hour, but it will notify you of the most common possible errors and give you some advice on how to solve them. It will also immediately begin guarding you against any possible attacks.

   ADWARY is the one-stop software for businesses to combat the growing problem of Click Fraud. It offers a complete solution for detecting and preventing click fraud in any business scenario. It tracks clicks and impressions on your ads to ensure that nothing goes to waste. You can track your campaign performance in real-time, detect anomalies and fix issues before they create big problems. It is an ad-fraud detection and protection solution for RTB (real-time bidding) applications. It uses statistical methods to detect click fraud in real-time and protects advertisers from paying for invalid traffic.

   ADWARY alternatives
7. 9
   
   PPCSecureFreemium

   PPCSecure is a fraud detection and protection solution for PPC Campaigns. It uses a mix of machine learning and behavioral analysis to weed out fraudulent clicks, impressions, and ROAS. This program makes it easy for you to take action on your own or block any continued, suspicious activity. It measures and identifies fraudulent clicks by looking at various aspects of each click, such as IP, geographical location, frequency across multiple ads, and more.

   It uses machine learning to build a series of profiles that are stored in its database and compared to every click before reporting it as fraud or authentic. It allows to identify multiple types of click fraud and take action against them. It is a SaaS (software-as-a-service) solution built to detect click fraud and protect revenue. Its patent-pending solution provides online merchants with the fraud protection they need to thrive in a competitive market. It does an in-depth analysis of all page elements, their DOM structure, meta descriptions, and other factors.

   PPCSecure alternatives
8. 10
   
   ClickReportPaid

   ClickReport is software that detects ad fraud and click fraud in your ads and allows you to protect your inventory. It has technology that is designed to combat ad fraud. Ad fraud is a term used to describe the use of fraudulent methods to increase the amount of money earned through online advertising. Click fraud is a specific type of ad fraud where a person clicks on an online advertisement with no legitimate interest in the product. It has a real-time dashboard that displays the current status of your ads and shows you the status of your competitors.

   It has a filter option where you can set up rules to monitor your ad performance based on any parameters. It uses Artificial Intelligence in order to identify fraudulent clicks and fraudulent traffic. It can give a more detailed overview of performance and also help to identify sources of invalid traffic. It will also identify reports with high-risk scores. It can help to reduce the cost of advertising campaigns by identifying fraudulent traffic.

   ClickReport alternatives
9. 11
   
   ClickBrainiacsFree

   ClickBrainiacs is the world’s fastest and most accurate click fraud detection tool, offering an out-of-the-box solution for real-time detection and prevention of click fraud. It is the first product or service that can detect and warn advertisers about suspected click fraud in real-time. It also offers a best-in-class solution that automatically protects against automatic fake traffic (ATF). It monitors advertisers’ campaigns in real-time and detects fraudulent clicks while they are happening, preventing them from being charged.

   It protects advertisers from click fraud and allows them to gain valuable insights into their visitors, giving them powerful tools to optimize their ad campaign performance. It is a performance-based content delivery network or a solution for ad fraud & click fraud detection and protection. Any application or website can be integrated with it to detect click fraud and protect from it. While traditional solutions use rules or signatures to detect click-fraud, it uses a complex artificial intelligence algorithm called KRIB.

   ClickBrainiacs alternatives
10. 12
    
    BotmanFree

    Botman is a pioneer in ad fraud detection and protection. It offers a unique set of tools to analyze ad traffic patterns, user agent data, click-activity, and more to provide actionable information to solve ad fraud and click fraud. Its proprietary machine learning technology adapts to the behavior of fraudsters; therefore, the more data you feed, the better it will get at detecting behavioral patterns and bot signatures. It is available as a white label solution with no upfront costs.

    It detects and prevents fraud with bot detection, bot traffic quality scoring, bot traffic filtering, and domain reputation management. It gives online media companies the ability to effectively manage their existing advertiser base while preventing them from adding future fraudulent advertisers. It currently tracks over 1 billion online ad impressions per month and has over 5,000 advertisers across all verticals on its platform. It is used by TV, video, app, and display advertisers, agencies, and trading desks.

    Botman alternatives
11. 13
    
    SpiderAFFreemium

    SpiderAF is a software that can be used to detect ad fraud and click fraud. Its technology has been trained on thousands of real-world ad traffic examples with various types of bot activity (click-fraud bots and view-fraud bots), and it can now detect ad fraud with insane accuracy. Its proprietary machine-learning algorithm detects ad fraud on all levels: impression, viewability, click, and conversions. It will provide you with complete control over your advertising budget and allow you to prevent fraudulent traffic from reaching your campaigns.

    It is designed to help online advertisers and reporters to manage the volume of data in their reporting and management of digital advertising campaigns. It works for all sizes of ads and programmatic campaigns. It is able to identify fraud by inspecting statistics from multiple data sources. This means it can be applied to any language, with or without an RTB protocol, and on any traffic source, including direct buys. It automates the process of detecting and preventing ad fraud.

    SpiderAF alternatives
12. 14
    
    Fraud BlockerFreemium

    Fraud Blocker is one of the best fraud detection and protection service. Ad fraud is when an advertiser pays for an ad that is not seen by real people or is seen by bots instead of real people. Ad fraud is commonly found in Mobile apps and video advertising. It will protect you from all types of ad fraud by scanning and monitoring your traffic to notify you if there is any fraud being used by media buyers on your site.

    Fraud Blocker shows visual statistics about traffic quality and can separate good traffic from bad traffic. It helps you to understand what is going on in your business and how your ads influence it. It is designed to detect ad fraud by using dynamic databases, neural networks, and machine learning, which makes it one of the fastest and most effective ad fraud detection and protection solutions available. In short, its real-time detection of fraud, its flexibility, and its ease of use makes it one of the best ad fraud detection tools in the world.

    Fraud Blocker alternatives
13. 15
    
    AdspertFreemium

    Adspert is a threat detection software for app developers and mobile advertisers that was designed to detect and protect users from ads fraud, like fake clicks, bots, double installs, and more. It allows you to set up an automated workflow that lets you know instantly if your running ads are missing critical information like geo-tagging, viewability, ad size, video players.

    Advertisers can also use it for visual editing to ensure compliance and performance by creating the perfect Ad by setting up an ad rule and choosing from an array of available templates. Any application or website can be integrated with it to detect click fraud and protect from it. It helps many companies to protect millions in revenue from online fraud. It can detect and flag suspicious traffic, acting as a fraud protection capability for brands. If you are searching for a tool that detects and prevents fraud in real-time, then it’s the best choice for you.

    Adspert alternatives
14. 16
    
    ScaleoFreemium

    Scaleo is software for ad fraud and clicks fraud detection and protection. The software allows brands, agencies, and other stakeholders to identify fraud in their digital marketing by detecting and eliminating bots, nonhuman traffic, and ad-bots that are auto-clicking on ads. It also leverages machine learning to automatically discover malicious behavior and alert clients to avoid wasting money on fraud. It helps you to prevent the wastage of advertising budgets and improve user experience.

    Scaleo is an anti-fraud solution that helps you to detect and stop fraud by using behavioral and contextual cues to pinpoint suspicious activity on your site. It is being used by thousands of publishers and advertisers, including Saavn, Wish, eBay, Expedia, Facebook, and many others. It uses artificial intelligence (AI) to detect ad fraud in real-time. Its machine-learning algorithms block fraud with a detection rate of up to 99% while allowing legitimate users to shop as normal. Overall it’s the best solution for fraud detection.

    Scaleo alternatives
15. 17
    
    NS8Freemium

    NS8 is the next-generation software that gives you ad fraud and click fraud detection and protection with its combination of contextual, behavioral, and statistical analysis. Its feature levels are more advanced than other providers. For example, it can help you to protect against spam through blacklists, keyword filtering, and IP-based filtering. It currently helps many companies to protect billions in revenue from online fraud.

    It is able to detect and flag suspicious traffic, acting as a fraud protection capability for brands. It provides a new set of machine learning models, including a neural network to detect irregular patterns. It also helps DSPs to detect bad publishers and build a better ad ecosystem. Its team is made up of software engineers, data scientists, marketing experts, and product managers. It works for all sizes of ads and programmatic campaigns. It can identify fraud by inspecting statistics from multiple data sources. Overall it’s the best tool for the digital marketing industry.

    NS8 alternatives
16. 18
    
    ApptentivePaid

    Apptentive is an all in one mobile customer feedback solution that allows you to make better decisions with actionable feedback. Powerful Voice of the Customer solution, you can capture invaluable feedback to take rapid action to win back customers and activate fans at a scale. You have a better collection process across your mobile channels that will help you track customers’ voices and evaluate better with the shifts sentiments.

    Act accordingly on feedback based on the sentiment that will enhance retention and make customer-centric product decisions. There are multiple features on offer: online access, onsite management, Kiosk support, Point of sale, enrichment, integrations, retargeting, API integrations, exporting options, executive insights, application health, fan signal, and much more form the single software solution. Furthermore, Apptentive makes things more comfortable with its solution providing fast time to value, enriching customer data, and accurate targeting and measurement.

    Apptentive alternatives
17. 19
    
    Heap.ioPaid

    Heap.io is a smart analytics platform that features support with the product and marketing and helps teams craft rich digital experiences to multiple conversions. You have all the customer data. There are automated tools for you to transform that data into action, which means you have better decision making capability that improves the performance.

    Whether you will get feedback on the type of devices, button clicks, sales funnel, users by segment, and form submit with Heap, and you can do them with ease. The platform is surfacing reliable support to you with the complete dataset, which permits you to interact with the product ultimately, with no need for code and no need to device what to track. You can improve the customer journey by reasonable means with activation, acquisition, retention, revenue, and referral. Furthermore, Heap is dong extensively good for vendors requiring writing track, combing mobile and web visits to a single user identity, and provides powerful integrations to import data from tools.

    Heap.io alternatives
18. 20
    
    Nicereply

    Nicereply is a smart and easy to use customer feedback platform that allows you to create and send a vibrant one-click survey to measure customer satisfaction. The software gives you a reliable way to continually work to better your customer satisfaction, which means teams can produce the results according to customer satisfaction. You have the customer effort score feature that will measure your customer’s effort when dealing with you; for this, you have CES to find the issues and remove all the frictions.

    You can capture all the customers’ insights, whether they are satisfied, loyal, advocacy, and more with Nicereply. Nicereply is dispensing complete customization tailored to your surveys with themes, customized color and logo, and more without any programming skills. The software provides multiple features to you in signature surveys, instant ratting, mobile-ready surveys, NPS campaigns, color themes, branding, custom survey domain, multiple sync options, dashboards, leader boards, rating fee, reports histograms, trend charts, and more to add.

    Nicereply alternatives
19. 21
    
    Alchemer EFMPaid

    Alchemer EFM is an intelligent enterprise feedback management system that allows people to take action through the method they used in their day to day routine. This system provides accurate customer feedback that will let teams resolve issues and deliver a rich user experience, and you will surely see tangible results. The software is kept on accelerating the process, which means you have a more reasonable means to create and deploy the system you need.

    Alchemer EFM gives you multiple capabilities like customizing and optimizing your survey building, optimizing distribution for maximum response, and building surveys with the best data. There is also a possibility of the integrated feedback to weave Alchemer EFM into the system currently using the people. Furthermore, you have multiple reports like standard configuration reports, customer reports and dashboards, automated individual and dashboard layouts, automated individual assessment, custom insight reports, and tableau dashboard workbook.

    Alchemer EFM alternatives
20. 22
    
    UserTestingPaid

    UserTesting is a leading user research platform that gives digital marketing plenty of methods to test the website and marketing campaigns. The software is created with the help of several powerful tools, each with different implications. The data collected over this process is used to formulate marketing ideas that are used to enhance the short-term and long-term marketing strategies.

    The platform’s ultimate goal is to make your website, mobile apps, and prototypes more user-friendly. It also allows you to experiment with alternatives and see the response from actual users. You can also be able to monitor your user’s activities through the videos.

    UserTesting offers some DIY tools that are quite easy to use and give results in a very short time that you can share with your team. The solution provides a broad range of services that work unitedly to enhance your marketing efforts. Its core features include a dashboard screen recorder, video player, rating scale questions, customer experience analytics, task, etc.

    UserTesting alternatives
21. 23
    
    PendoPaid

    Pendo is a platform that enables businesses to deliver value to users and meets their ever-changing demands. The platform helps businesses to communicate with customers through the product instead of chatting with them through the inbox. It allows businesses to maximize customer retention by knowing what their customers are thinking through surveys and feedback.

    The solution also helps the businesses by providing their employees with such tools and analytics that help them in learning how their customers engage with their products and websites. Moreover, it visualizes all trends and then segments them according to their usability.

    The sentiment tool helps businesses to understand what and how they think about their product and allows them to target those points. Pendo also enables businesses to add guidance in their apps, which allows the customers to understand how the product works. Lastly, businesses can deploy in-app campaigns to promote their products.

    Pendo alternatives
22. 24
    
    PodiumPaid

    Podium is a trusted software program designed for the local business that is providing interaction management tools. The software permits your business with an advantage to get better customer interaction with messages, reviews, feedback, Webchat, and much more. The software sanctions you an option to turn online prospects into offline buyers and providing a convenient way to get in touch continuously. The platform drives offline revenue with online tools for enterprise and franchise business everywhere, whether it is interacting with customer and leads, collecting reviews, and collaborating in context with your team.

    Podium pro-effectively answers your questions and schedule appointments, and it is the best way to get constant business productivity and turns your customer into leading promoters. The software is surfacing a highly collaborative platform that helps to do things more effectively and is dispensing messaging tools for small businesses to enhance customer engagement and to get more reviews. Podium is dispensing a multi-product platform that innovates local businesses to get things done faster.

    Podium alternatives
23. 25
    
    SurveyMonkeyPaid

    SurveyMonkey is an online survey platform founded in 1999 by Ryan Finley. It provides free customization surveys and a suite of paid back-end programs that include data analysis, bias elimination, sample selection, and data representation tools.

    Moreover, it also offers large-scale enterprise options for companies interested in data analysis, brand management, and focused customer marketing. It is one of the best and simple ways that allow you to create a high-performance culture by understanding employee engagement.

    The platform has more than 25 million users around the world, and more than 3 million survey responses collected every day. SurveyMonkey is best for you and your organization to manage your company’s data with advanced security and controls. Survey panel, app directory, content marketing, application management, customization, and multiple survey types are core features of the platform.

    SurveyMonkey alternatives
24. 26
    
    SmartlookPaid

    Smartlook is an all-in-one solution that helps business owners track user activity and identify their website problems using heatmaps and screen recording analytics. It is an advanced level user recording software that allows users to understand customer behavior by recording a video of each user that enters the site or product displaying and mouse movement, browsing, and clicks. Using this insight, businesses can pinpoint UX issues on their website and transfer the video to the relevant team for resolution.

    The ultimate objective of the software is to helps businesses truly understand the behavior of their customers by recording all the users and events to track and analyze the behavior of any user retroactively. By combining video recording with even tracking, the software gives companies the ability to track and observe which features are used in the product and how often and which upsell works, and more. It gives users the ability to verify customer issues or bugs using video recording. The product team and testers can send instant insight about what went wrong to speed up identification or user pain and bug fixing. Smartlook is a comprehensive solution that comes with all the major tools and services to complete the experience.

    Smartlook alternatives
25. 27
    
    HubSpot MarketingPaid

    HubSpot Marketing is a modern platform that brings all of your marketing efforts together and helps your team increase traffic and conversation. It offers a simple drag and drops functionality to design and modify a stunning website without asking your IT team.

    With the help of this platform, you can easily create attractive and highly personalized leading pages for your companies and distribute both static and dynamic HTML messages which can invoke the response you expect. To ensure that all your data are taken into account, the platform will help you to design workflow as you need them, prepare and format content for publishing and integrate information from another system.

    Once you designed your website, HubSpot Marketing helps you prepare and optimize engaging content that attracts the audience. The great thing about this platform is that it provides a variety of SEO and social suggestions for you to share content with the right influencers and audience. It also has a set of marketing tools that increase your marketing experience more exciting and straightforward. Blogging, ads, email, leading pages, analytics and marketing automation these are core features of the platform.

    HubSpot Marketing alternatives
26. 28
    
    GetfeedbackPaid

    Getfeedback is a software that helps every organization looking for continuous growth and ones that realize the importance of feedback from all its users. It is simple and easy to use tools that have millions of users around the world who can use to get the right information about their products from users. The software helped many businesses to connect with their customers, businesses partners, staff members and all the users to seek their feedback on different occasions.

    Getfeedback design allows its users to utilize the different medium of communication such as speed and writing to give their views. It is not a platform that improves their audience, but it is a tool that allows you to deliver more than your audience wants. It is highly flexible to adapt to any platform designed to distribute the surveys.

    All the business manager can use email, social media platforms and websites to distribute the surveys form. These forms help the organizations to reach more audience and gather a considerable sample space to do a credible analysis of the survey.

    With the help of this platform, you can easily create and design your surveys, share and collect response and take action to improve service. Getfeedback also has lots of advanced functionalities that help you to deliver the first-class experience with every customer interaction.

    Getfeedback alternatives
27. 29
    
    HotjarPaid

    Hotjar is an ideal tool for some of the biggest names in business you will hear today. The tool comes with all the primary and advanced technology to offers complete solution in one platform. Latest functionalities it offers, you can observe how their website visitors are behaving with your websites.

    Businesses owners have the right idea of their website’s strengths and weakness with Hotjar analysis tools. These modern tools allow users to look through the activities the visitors are performing like where they are clicking and spending time.

    Also, it collects feedback from customers through forms and surveys and enables testing through users testers in exchange for gifts and participants help. Hotjar is an excellent marketing solution that gives you the real picture of your website performance, which allows you to determine what catches visitor attention and what does not quickly.

    With all this data, you can bring positive and powerful changes in your online presence. One of the most addictive facts about this platform is that it also you to collect feedback by asking to ask questions from the web and mobile visitors or collect more in-depth insight through the survey.

    Heatmaps, form analysis, block IPs, ready localized, powerful targeting and unlimited users etc. Hotjar is also a commercial solution and has different price plans; each plan has its own cost and features.

    Hotjar alternatives
28. 30
    
    WebtrendsPaid

    Webtrends is an all-in-one marketing solution that serves more than clients across the world. The platform’s objective is to empower customer experience and make it meaningful, regardless of where it might take place. The solution brings some great marketing and personalization solutions for your web portal, mobile applications, and marketing emails.

    It transforms the way you interact with your customers, Driven by customer behavior and data tracking, and gives you more control in segmenting out your audience and presenting them what they desire. This marketing solution comes with all the primary conversation rate optimization tools, including Multivariate and A/B testing, that gives you a fair idea about a particular platform’s success.

    Unlike others, you can also be able to access this solution on a mobile platform that manages your work anytime, anywhere. Webtrends includes prominent features such as simple segmentation, efficient security, visitor profile, third-party enrichment, data collection from almost any digital channel and customized reporting, etc.

    Webtrends alternatives
29. 31
    
    SleeknotePaid

    Sleeknote is a Conversation Rate Optimization software that enables businesses to improve their lead generation and conversation capability by providing them with a tool to create stunning crafted lead capture forms that they can embed on their portal within minutes.

    It comes with a simple and straightforward drag and drops mobile editor and other functionalities and features such as smart goat tracking and advanced targeting to ensure the highest lead conversation rate. With the help of Sleeknote, the user doesn’t have to be programming experts to make it work.

    The tool is quite easy to use, and grants users total control over how they want their lead forms to look and function. Each element on this platform is customizable, so you can easily inject elements of your company to achieve consistency and give your lead capture forms a very personalized look that reflects your brand and product.

    Sleeknote introduces a new feature known as Smart Goal Tracking that allows you to set up a particular task for your e-commerce and monitor the number of visitors who reach that goal. This feature also makes it easy to monitor their Sleeknote and how their visitor behaves or interact. There is also a lot of core features that make it better than others.

    Sleeknote alternatives
30. 32
    
    Visual Website OptimizerPaid

    Visual Website Optimizer is a Conversation Rate Optimization software that comes with lots of A/B testing tools, easy to use interface, and does not demand coding and HTML experience. As compared to all the other similar conversation rate optimization solutions, it is a bit different and offers some new tools and services to deliver a complete solution in one platform.

    The software offers businesses the capability to design and implement their brand of A/B testing by letting them choose from several testing campaigns and enable them to configure and add test criteria for more detailed results.

    Visual Website Optimizer is a simple and easy to understand the solution and has a powerful dashboard where you access all features without any limitations. Its most prominent features include heatmaps, click maps, multivariate testing, targeting, ideal factory, visual editor, up to 5 users, segmentation of reports, API access and unlimited users, etc. Visual Website Optimizer has three different price plans; each plan has its own cost and core features.

    Visual Website Optimizer alternatives
31. 33
    
    YieldifyPaid

    Yieldify is a complete conversation rate optimization software that comes with lots of handy tools and services which enable you to turn more of your visitors into customers by giving them what they want. The solution gives a personalized user experience to your visitors, making the website interface more interactive. It is an alternative to Sumo software and offers all the key features with some new tools and features.

    For customers who once visited but then left, email marketing works as well as a tool to bring them back. The personalized experience will engage them better, and they are likely to turn into dedicated customers at your website. It has multinational campaigns that work equally well for desktop and mobile devices that make it better than others.

    Unlike all the other conversation rates optimization software, it also has a simple dashboard where you access all tools and features even you don’t need expertise in programming. Yieldify key features include personalized content creation, QA testing, smart analytics, behavioral targeting, email marketing, segmentation, etc.

    Yieldify alternatives
32. 34
    
    EvergagePaid

    Evergage is a personalization solution for big and small business websites. It is an advanced level marketing solution that brings you some highly engaging and customizable platforms that will boost your customer experience on your website, giving you better conversation rates.

    The best thing about this platform is that it analyzes customer behavior on your site, giving them the most relevant and dedicated platforms. In this way, your customers are more likely to avail services because they are getting what they want.

    Once customers land on your website, Evergage will take notes of each and everything they do there. Their session time desired links and much more. The solution also maintains all customer history to let you easily design a dedicated interface that delivers your customer what they want. It’s all done through modern automated machine learning algorithms.

    The great fact is that it publish your content on your website and promotes all the attractive stuff. With its e-commerce optimization, your conversation ratio is set to rise as more surface as likely to buy your product then. Evergage has three different price plans; each plan has its own cost and core benefits.

    Evergage alternatives
33. 35
    
    ClicktalePaid

    Clicktale is a powerful Conversation Rate Optimization software specially designed to give you the best user behavior analysis and keep you updated on your website’s latest happenings. It is a complete solution that comes with some advanced features and tools that help you increase your website audience, numbers of subscribers and increase revenue.

    Heatmaps, analytic integration, session and replays, and mobile applications are also highly engaged and serve the purpose well. There is also a reporting system that automatically generates reports with all the required details.

    The solution provides you with testing service, A/B testing, and Multivariate testing to enable you to run the trial version of your site so that your final stuff is a comprehensive one. Clicktale also includes core features such as scalability, powerful dashboard, error reports, project management, lots of tools, etc.

    Clicktale alternatives
34. 36
    
    MonetatePaid

    Monetate is an all-in-one digital marketing solution that offers comprehensive optimization, personalization, and content marketing solution to all business needs. The idea behind this platform is to give customers a robust online experience. It enables you to provide a unique service to every customer.

    It is an advanced level solution that can speed up things and helps you to create, test and deploy web content by analyzing customer behavior on your website. Like Sumo and all the other conversation rate optimization solutions, it also offers all the primary tools and services for successful web content.

    The solution segments out your audience based on their preference. It groups them accordingly, letting you address the needs of each group in a much efficient manner. One of the most addictive things about this application is that it offers mobile apps with lots of great tools that let you complete your work anytime, anywhere. Monetate includes core features such as infographics, ebooks, data-backed hunches, DMP, customer intelligence layers, and much more.

    Monetate alternatives
35. 37
    
    PlerdyPaid

    Plerdy is a comprehensive conversation rate optimization software that caters to professional online marketers and agencies, allow them to enhance website performance and increase revenue. It is an alternative to Sumo and offers all similar services and tools.

    With this tool, users have a complete and robust approach to enhancing the conversation rate of their website and online stores and access to reliable, accurate, and updated information. Plerdy is specially designed to automate work processes that ensure that each process is error-free.

    The site offers heat maps to measure and evaluate your website’s performance and provide you with a different perspective on how to further enhance the usability of your websites based on your user’s perception.

    The solution shows you how your visitors interact with any element of your website and then analyzes the data to help you make the right decisions that will positively impact your macro and micro conversions.

    Plerdy is an advanced conversion rate optimization solution and designed for all sizes of brands to help them to boost the conversation rates of their websites and increase revenue. It is a commercial solution and has five different price plans; each one has its own cost and core benefits.

    Plerdy alternatives
36. 38
    
    Zoho PageSensePaid

    Zoho PageSense is a leading Conversation Rate Optimization software that supports A/B testing, funnel analysis and heat maps, etc. The platform is designed to empower businesses by enabling them to make sound decisions relevant to changes in their websites that cloud lead to enhanced conversations.

    The solution essentially helps users better understand the way visitors interact with their sites, their clicking habits, and overall website activity. Unlike other similar solution, it also collects data which businesses can use to determine what site element need changing due to poor performance. It is also capable of deciding what change has resulted in the highest conversations through A/B testing.

    Zoho PageSense can create a funnel analysis of the website. It will give users a view of web pages that get the most drop-offs. Such cloud leads to increased website conversation rates as pages with the most drop-off rate can be optimized for this purpose. Chrome extension, forecasting, role-based access, report sharing ad audience targeting are key features of the solution.

    Zoho PageSense alternatives
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    SumoPaid

    Sumo is a Conversation Rate Optimization software that helps you monitor and steer your website with massive growth and success. With this solution, you can enhance the number of your signups, attract more audience, and encourage visitors to share your content and more.

    It is a simple and straightforward solution; you don’t need to be coding and expert to make Sumo work. The solution allows you to create stunning pop-ups, offers effective email captures and attract more visitors and get them to stay and explore your websites with displays optimized for desktop and mobile device.

    It also allows you to see what makes your website tick. There is an intuitive dashboard where you access it all features without any limitation. Sumo is a comprehensive solution that makes your site more attractive to visitors and encourages them to stay and ultimately become new customers and subscribers.

    The solution also includes core features such as welcome mat, customizable dashboard, a smart bar, scroll box, share pro, image sharer and contact form pro etc. Sumo is a commercial solution and has different price plans.

    Sumo alternatives
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    UserlyticsPaid

    Userlytics is an online usability testing solution created for small to large businesses to test their digital assets quickly. With the help of this, you can easily check your websites, apps, prototypes, and more. It contains all the key features that help you to improve customer journeys, find targeted audiences, and more.

    It is a simple and easy solution that comes with an easy to understand dashboard that is full of advanced features and tools. You can choose and apply each tool without any limitations. One of the best things is that it introduces the skipping logic module to helps admins define sequences of questions based on answers.

    Userlytics also have an option to show assessment results on various usability metrics, including time on task, success and failure ratios, promotor score, and lots of other things. It also has a complete recruitment management system that helps you to hire new testers quickly.

    Userlytics alternatives
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    Proven by UsersPaid

    Proven by Users is a platform that enables users to find the right information for their content. It helps in improving the traditional card sorting to allow people to participate online and allows users to collect all the results and analytics remotely. Users can set up online card sort exercises and can add and configure the survey to get results.

    The platform offers a unique URL for each card sort that users can send to their participants, and they can then sort cards into groups. Users can analyze their results, which they can filter and download their data in a CSV format.

    It allows users to add images to cards and can adjust the language of the card according to their needs. Lastly, it provides passwords to users to keep the security of the data intact, and users can add their logo to the cards to make it look professional.

    Proven by Users alternatives
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    KobitonFreemium

    Kobiton is a platform that enables users to test their applications and mobile devices to accelerate their delivery. It offers device access for remote and global testing teams through which they can connect their on-premise and on-desk device to create a hybrid cloud testing platform.

    The solution offers public, private, and local testing facilities through which users can connect devices and can test them in that way they want. Users can view the list of mobile devices and can select a device on which they want to test their web and mobile applications. Users can test on these physical devices in the cloud as if they are in their hands and can control their functions.

    Kobiton offers users detailed logs, full videos, screenshots, and other metrics, whether running manual or automated tests. Lastly, its global device management feature enables users to develop a centralized management interface for on-premise and cloud devices.

    Kobiton alternatives
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    LookbackFreemium

    Lookback is a platform that offers user experience to the website and apps developers, such as they can see the screen, face, or hear the voice and touches of their users on their websites and apps. It helps the developers to know and understand how the users are using their app or website by directly talking to them in real-time.

    The Live talking feature allows developers to interview users from anywhere in the world and take notes and insights about their experience. It provides a self-testing feature, which is also known as unmoderated testing, which walks the users through setup and uploading.

    The in-person apps help the users to get a simple and seamless in-person testing by merely logging in and starting the session. Lastly, it comes with a collaborative dashboard that allows other users to work together, and users can also launch private projects with the control access feature in it.

    Lookback alternatives
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    FullStoryPaid

    FullStory is a web-based digital intelligence solution designed to helps eCommerce and SaaS Businesses to understand and enhance their digital experiences. With the help of this, you can easily track and monitor each of your customer activity. It has a simple interface where you can easily manage everything.

    There is also has an automated system that automatically manages a variety of tasks. FullStory introduces a session playback feature that allows you to view and record your customer’s journey. Like other digital intelligence solutions, it offers a search system to provide an intuitive experience to inspect your customer activity, create funnels and page analytics, etc.

    FullStory interface is quickly simple and easy to use; you can also integrate with several third-party solutions that make it better than others. Another great fact about this platform is that it offers click maps that provide detailed page insights. FullStory is a comprehensive web-based solution, and you can access its service anywhere around the world.

    FullStory alternatives
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    RichRelevancePaid

    RichRelevance is a cloud-based omnichannel personalization software solution designed to help Retailers, B2B, travel and hospitality, and branded manufacturers to personalize their customer experiences.

    It is an AI-driven platform designed for businesses of all sizes to utilize customer data to craft distinctive digital experiences that innovatively engage customers on their mobile devices, tablets, website, and in the brick and mortar stores.

    RichRelevance streamlines the creation and delivery of personalized experiences on the full breadth of the customer lifecycle to spur unfathomable engagements that increase customer value.

    It’s an investment in big data, and dual-tier data-centres creates a reliable and well-structured spine for scaling and serving personalized customer experiences that make it better than others. Besides, the software’s revolutionary personalization engine makes it very easy to invent and convey brand-centric customer experiences around the customer lifecycle.

    There is also has a complete site optimization system that saves a lot of time, cost, and effort. RichRelevance core feature includes behavioral recommendations, data mesh, behavioral messaging, unified customer profile, etc.

    RichRelevance alternatives